MR
Good morning, Maya
Here's how your ads are doing. Everything's running smoothly.
Spend€4,280+8% vs last 7d
Leads248+18% vs last 7d
Cost / lead€6.40−€1.10 vs last 7d
CTR2.4%+0.3pt vs last 7d
ROAS3.8×+0.4× vs last 7d
Spend & leads
Leads Spend
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Wed
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Thu — Thursday drove your best day — 61 leads at the lowest cost this week.
AI Audit
Today, 8:02 AMThings look healthy. We made 2 small changes overnight to keep your cost per lead down.
- Shifted €15/day toward Spring Check-up, your top performer.
- Paused one ad with a high cost per lead so budget isn't wasted.
- Retargeting — Website is spending fast. Worth a look today.
★ Best campaign
Spring Check-up — New Patients
112 leads · €5.10 CPL · 4.6× ROAS
HealthyScore 92
Steady leads at your lowest cost. Nothing to do — keep it running.
⚠ Needs attention
Retargeting — Website Visitors
31 leads · €11.80 CPL · 1.9× ROAS
ReviewScore 64
Cost per lead is rising. Try a fresh image or a tighter audience.